

Four things to know before launching your SMS campaign
Text message marketing is the original and oldest mobile marketing channel. It was around before smartphones and mobile apps, push...


Five SMS marketing mistakes you need to stop making immediately
SMS is one of the simpler marketing channels out there. It consists of a small bit of text usually no more than 160 characters. But...


Six reasons your text message marketing efforts aren’t as effective as they could be
Text messages are limited to just 160 characters. When you send a text to your customers, it’s crucial that every single word is helping...


SMS marketing checklist: 15 best practices you need to follow
Nine out of every ten text messages are opened and read within three minutes of being delivered. But if your business is in the habit of...