Five things your customer service chatbot needs to succeed
By the end of 2015, more than half a million Americans had professed their love for Alexa, Amazon’s digital assistant/chatbot. It...
Five ways chatbots can save businesses and customers time and money
In all likelihood, you’ve used a chatbot before even if you didn’t know it. Chatbots are the new hype in the tech world just as mobile...
Top 10 Marketing Predictions for 2018
As the year is drawing close, your business should begin to plan and prepare goals for next year. In that preparation, marketing is of...
Four things to know before launching your SMS campaign
Text message marketing is the original and oldest mobile marketing channel. It was around before smartphones and mobile apps, push...
How to Improve Content Marketing: The Stats
As the Internet and how people use it evolves, so does the way you are marketing. And while a machine learning consultant can help with...
Ten mistakes brands make when developing a mobile app
By the end of 2017, the global app market is expected to reach $77 billion. Once a mobile strategy only the major brands employed, now...
Building a chatbot for your brand is easier than ever
As is always the case with new technologies, chatbots have become more affordable and practical as their use has become more widespread...
Six things you can learn about SMS marketing from email marketing
Email and SMS are two very different marketing channels and what works for one won’t necessarily carry over well to the other. But the...
Ten game elements that can spice up your mobile marketing strategy
Humans have an innate need to play. Marketers’ jobs have always been to tap into human psychology to figure out how to get a product or...
Five SMS marketing mistakes you need to stop making immediately
SMS is one of the simpler marketing channels out there. It consists of a small bit of text usually no more than 160 characters. But...
